Posted by Andrew on December 23, 2014

Category: Motorcycle

What is the car of the year for you? The Alfa Romeo 4C? The Tesla S? What is the custom motorcycle of the year? The Harley Livewire? The PJD Pro-Street Cafe? For us, it was a one-off motorcycle commissioned by a French watchmaker and built by a British custom shop using an American donor bike. Based on the Harley-Davidson FXS Softail Blackline, the Bell & Ross B-Rocket is a paradox, an “aeroplane motorcycle”.

The Bell & Ross B-Rocket

The Bell & Ross B-Rocket

The custom bike was inspired by motorcycles, speed and the aviation experiments of the 1960s, French watchmaker Bell & Ross has launched the B-Rocket to draw some media attention. We’re glad that worked out because the world needs crazy concepts like this one. The bike has a neo-retro design that is both a throwback in time and a look into the future.

Look at those fine details

Look at those fine details

It took more than a year to built this beauty. The guys at custom bike builder Shaw Harley-Davidson crafted the jet-like bodywork out of steel entirely by hand, while design chief Neil Sefton carefully pieced everything together to create the beautifully finished product. The rear-end has been manufactured with over 30 sections of steel – this is where the concept motorcycle best incorporates the experimental aeronautic codes of 1960s.

It's very much Bert Munro-like

It’s very much Bert Munro-like

Of course, being a Bell & Ross project, the custom bike is meant to promote a new timepiece from the French watchmaker. This would be the $6000 42mm BR03 chronograph. It’s a nice piece of watch but we’ll still take the bike, thanks.

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If you are looking for a leather swing arm bag, see this Willie & Max Synthetic Leather Swing Arm Bag for Harley-Davidson Softail

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